Celebrity Public Relations

The Celebrity I chose is Mary-Kate Olsen. She has a lot of negative publicity because of her eating disorder and way she presents herself in public. When I first think of Mary-Kate I instantly think of someone who didn't take any time to put herself together before going into public. She always has cigarettes and a Starbucks coffee. I don't think it hurts her brand value because she is known as a very successful girl and very smart with business decisions. Being in the public eye she should try to be more publicly presentable, which could increase positive stereotypes.